
Dubai Media Academy, a subsidiary of Dubai Media Incorporated, has successfully concluded the first edition of its “Storytelling Bootcamp,” an initiative aimed at empowering young talents and emerging content creators with essential skills in creative storytelling. The program reflects Dubai Media’s strategic direction to enhance and elevate the media sector by nurturing a new generation of skilled professionals capable of producing compelling and meaningful content.
Held over two days, on August 19 and 20, the bootcamp welcomed 30 young participants passionate about storytelling and digital content. The agenda featured specialized workshops and open sessions focused on short-form video creation, interactive visual storytelling, and integrating personal skills into creative output. These sessions were led by a group of industry experts, including Sara Al Muadh and Dunya Abu Nassef from TikTok, Sami Tabshouri from Blinx, as well as content creators Mai Ibrahim and Maha Jaafar. Together, they offered a diverse set of experiences in cultural, social, and personal storytelling.
The “Storytelling Bootcamp” served as a comprehensive platform for identifying and nurturing young talent, encouraging participants to unlock their creative potential while providing them with practical tools and insights needed to produce inspiring and impactful media content. The program supports the Academy’s broader mission to enable youth to contribute to a media landscape that reflects societal values and showcases Dubai’s unique creative identity in an innovative and contemporary way.
Through this initiative, Dubai Media Academy affirms its commitment to building the skills of future generations, empowering them to compete and influence on local, regional, and global levels. The bootcamp represents a vital step in the Academy’s ongoing efforts to invest in youth capabilities, positioning them as key players in developing the media industry and reinforcing Dubai’s status as a global hub for creative content.
The success of the bootcamp further highlights Dubai Media’s strategic focus on supporting young talents, believing in their role in shaping a progressive media sector that aligns with the emirate’s ambitions and global standing.