For two full weeks this October, Dubai invites everyone with a passion for design, décor, or simply wanting to refresh their living space, to discover the Dubai Home Festival 2025 (DHF). Organized by the Dubai Festivals & Retail Establishment (DFRE), this 7th edition transforms the city into a playground for home enthusiasts.
What’s On Offer
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Massive Discounts: Shoppers can enjoy reductions of up to 75% across more than 100 brands covering furniture, home décor, electronics, and appliances.
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Flash & One‑Day Deals: Exclusive “Day Offers” and limited‑time flash sales ensure surprises every day.
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Grand Launch Weekend: The festival kicks off with even bigger savings — up to 90% off for a few days only.
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Smart Home Hub: One of the standout features this year is the Smart Home Center at Dubai Festival Plaza, where visitors can mix traditional furnishings with AI and AR technologies, interact with digital walls, explore augmented reality designs, and uncover “hidden treasures” through scan‑style hunts.
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Prizes & Rewards: From cashback and loyalty bonuses to “spend and win” promotions, the festival amps up engagement with big-ticket giveaways and rewards tied to purchases.
Why It Matters
According to DFRE’s Acting Vice President for Retail Promotions, Mohamed Feras, the festival is more than just a sale event. It reflects Dubai’s ambition to be a global leader in home design and retail innovation. Through exclusive activations and new formats, DHF aims to inspire residents and visitors to shape the homes of their dreams.
Moreover, the festival is turning shopping into an experiential journey — combining aesthetics, technology, and interactive touchpoints to create a deeper emotional connection with home spaces.
Tips for Making the Most of DHF
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Plan early: Check out the festival map and brand list ahead of time to target your must‑visit stores.
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Start with big ticket items: Discounts are steepest on furniture and electronics early in the festival.
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Visit the Smart Home Hub: It’s an interactive experience worth exploring, even just for inspiration.
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Watch for daily surprises: Some of the best deals drop only for a few hours or one day.
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Use loyalty programs: Many retailers will have extra perks, cashback, or bonus points during the festival period.
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Stay updated online: The festival’s digital platforms often unveil flash offers or secret promos.
